Understanding and mentoring ME ME ME Millennials
Millennials. Gen Y. Gen Next. Echo Boomers. Screenagers and Facebookers. The generation of entitlement. The group of Snapchat bingers who think their degree entitles them to the CEO seat within 12 months. We’ve heard it all (and so have they). But now is the time to turn the Millennial misconception on its head, because Millennial Brits could well and truly be the key to workforce success.
Here at totaljobs, we feel strongly about empowering the Millennial workforce; so strongly that we launched #MillionPoundJamie, a campaign that put real life Millennial job seeker Jamie Mudle at the heart of a gruelling training programme and made him the star of our £1million advertising campaign to help find him the perfect job. Jamie is, in our opinion, representative of the very real struggle that a generation of young jobseekers face. So much so that UK youth unemployment is sitting at 14% – much higher than the average.
Insight from our team of researchers at totaljobs is the driving force behind #MillionPoundJamie. They revealed that whilst there is a 19% year-on-year (YoY) growth for job postings on the site (and that’s pretty impressive post-Brexit!), three quarters of our Millennials said they find the job hunting process challenging. Six in 10 (62%) of Millennials told us that they just don’t feel confident when they job hunt, particularly when it comes to getting noticed.
John Salt, Group Sales Director, totaljobs offers an interesting insight: “What’s concerning is that so many young people have told us they are facing challenges finding a job they love. Our research found that many have job hunting fears, and this could be holding them back from finding work, adding to the high youth unemployment rate”.
Simply put, Millennials need mentoring and guidance during their job hunt to help them onto the career ladder. With that in mind, here’s some simple tips on what you can do to help them chart their career:
1. Work experience
Getting noticed has never been more important. And more than a third of 16-24 year olds profiled in our survey reckoned that they could benefit from more relevant work experience. Encourage your candidates to take on some work experience or take part in an internship programme. Work experience often comes without a pay check but don’t worry about being challenged by your candidate on this, as study after study shows that Millennials value purpose over pay.
2. CV revamp
Our research found that 61% of Millennials don’t update their CVs before an interview, while one in four (23%) say getting help with their CV would really help them with their job hunt. Where possible, provide tips on how to make a CV stand out from the crowd. More often than not, CVs end up at the bottom of your application pile because simple mistakes have been made. Millennials are more than likely to look to Google for advice on formatting and content but be sure to give them real life tips and examples of what sets a CV apart from the rest. You could do this through your careers page on your website, or during the application process for graduate or apprenticeship programmes.
3. Interview prep
It’s not the Dragon’s Den! Everyone appreciates a warm and friendly manner, and this can go a long way to making interviewees feel comfortable. Being relaxed will allow candidates to give their best possible interview; giving you the best possible indication of their suitability to the role.
4. Offer Feedback
Employers often say they don’t have time to offer feedback. But nothing is more disheartening than an automatically generated email declining the application. How can Millennials be expected to change their tack if they don’t have feedback?
In the spirit of Jerry Springer’s Final Thoughts, when it comes to hiring young recruits, employers have much to gain from this enthusiastic and talented pool of jobseekers who will bring fresh skills and new perspectives into their businesses.
Find out more about #MillionPoundJamie here.
Download our latest totaljobs Employment Index here.