5 ways you can keep your clients happy
As a specialised recruiter, your job is to make sure that whoever you’re working for is completely happy, otherwise you may not get employed again.
Many people who employ recruiters don’t have the facilities within their own team or organisation that you can provide, but as an outsider, it can be difficult to really fit in with what they’re trying to achieve or who they’re trying to hire.
Following these simple steps can make the relationship between you and your client a much happier one and will likely lead to repeated business.
Be an industry expert
Busy firms don’t want to waste time teaching you the ins and outs of the particular field that they work in. Before approaching a client always do as much research as possible into what’s already out there, what salaries are being offered, what kind of experience/qualifications people need and so on. It’s fine to ask additional questions, of course, but demonstrating a good pre-existing knowledge of the industry will impress time-stretched HR departments no end.
Be a company expert
Following on from being an industry expert, next, move your research to the particular company that you’re working for. Make sure you’ve read all of the available literature, know their position within the market and have a rough idea of the company infrastructure, especially the higher level management. Make it your business to know about their business by setting up a get to know you meeting with the relevant departments. If you can, spend some time actually with the company itself while it’s going about its day to day operations – this makes it easier for you to describe what it’s like to work there to potential employees, and should make recruiting that little bit easier. If you’re friendly and familiar with existing staff, that will make it easier to ask questions and find out information too.
Be realistic and manage expectations
Although it can be incredibly tempting to promise the moon on a stick, in the long run promising something that you can’t deliver will do you more damage than good. You already know that companies are busy and are generally looking to hire someone as soon as possible, but giving a realistic, perhaps overly cautious, estimate of how long it will take to find the right candidate will stand you in good stead. Explain why it might take a little extra time, and that it’s worth waiting for the right person rather than filling the vacancy with someone inappropriate.
Always be available
Trying and failing to reach your recruitment agency can be incredibly frustrating, especially when you’re desperately trying to fill a vacancy. Make sure you that you’re always available to take phone calls, and if you’re busy elsewhere always call back as soon as you can, don’t make the client chase you again. Reply to emails as quickly as you can too, and don’t put them off or you run the risk of forgetting. If you don’t know the answer to a query straight away, it’s better to answer with a friendly response saying you’ll look into it than to ignore it altogether.
Ask for – and react to – feedback
It’s a good idea to ask your clients for feedback on how well you’re performing. If they’d prefer to hear from you more often, or would like more face to face meetings, then act on that. Being seen to be a proactive and flexible person is likely to make them want to keep you on, or use you when filling their next vacancy.